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microbrands

Microbrand Watches Worth Knowing: Five Picks From Small Makers

Ellen Ashford · July 19, 2026
Microbrand Watches Worth Knowing: Five Picks From Small Makers

Zero — that’s how many of the five watches I’m about to recommend carry a Swiss name with a hundred-year pedigree stamped on the dial, and I used to think that alone would have disqualified every one of them. For the first several years of collecting, I operated on the unspoken rule that a dial … Read more

Categories Watch Reviews & Collecting Tags microbrands, watch collecting
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Ellen Ashford

Watch collector, fountain pen enthusiast, and lifelong journaler. Time & Ink is where I explore the craft of analog living — from vintage timepieces and fine stationery to the simple pleasure of putting pen to paper.

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